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Hermès raises prices again after 17.5% Q4 sales surge despite tariff warnings

Ultra-luxury pricing power holds as maison signals further increases while competitors pull back on expansion.

Published June 1, 2026 Source Business Times Singapore From the chopped neck
Subject on the desk
Hermès
DIAMOND · June 1, 2026
ISABELLA'S ISLAY · June 1, 2026

Hermès raises prices again after 17.5% Q4 sales surge despite tariff warnings

Ultra-luxury pricing power holds as maison signals further increases while competitors pull back on expansion.

PublishedJune 1, 2026
SourceBusiness Times Singapore →
From the chopped neck

*Full analysis temporarily unavailable.*

Hermès said it will raise prices again this year after sales jumped 17.5 per cent in the fourth quarter of 2023, demonstrating the resilience of ultra-luxury demand.

The takeaway
Hermès pricing power holds at **17.5%** Q4 growth, validating ultra-luxury insulation as accessible brands falter—watch March guidance for tariff mitigation.
hermèsultra-luxurypricing powerchina demandtariff exposurefamily office
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