David Kolbusz, Creative Director at Droga5 London, is leaving the Omnicom-owned agency, signaling continued creative talent drain from traditional holding company operations.
ReadingHolding companies face a creative talent ceiling. Without founder-led creative autonomy, networks cannot retain the profiles that win business and awards.
WatchKolbusz's next role will be either in-house at a brand or launching an independent shop. If independent, Omnicom will have funded his competition directly through retention failure.