Voyage Edge — Advertising + luxury travel

ISABELLA'S ISLAY Luxury Travel Jun 7, 2:07 PM EDT

Hermès

Hermès raised prices again. Q4 sales jumped 17.5% anyway

Hermès confirmed it will raise prices again in 2025 after sales jumped 17.5 per cent in the fourth quarter of 2023, demonstrating the resilience of ultra-luxury demand despite economic headwinds.

ReadingUltra-luxury pricing power is decoupling entirely from consumer sentiment. Brands that control supply control narrative.

WatchLVMH follows within 60 days. The question is whether secondary-market dealers underwrite the next increase or absorb the spread.

Read full analysis → Original ↗

luxurypricingdemandhermes

HENRI IV Branded Residences Jun 7, 2:07 PM EDT

Branded Residences (Aman, Four Seasons)

Yahoo News Singapore ↗

Asia branded residences hit US$26.6B market value in record year

Branded residential projects in Asia reached a record market value of US$26.6 billion, with luxury hospitality brands including Aman, Four Seasons, and fashion-affiliated developers entering real estate at accelerating pace.

ReadingBranded residences are no longer ancillary revenue. They are the primary asset class, with hospitality as the customer-acquisition layer.

WatchFirst fashion house branded residences outside of LVMH ecosystem will announce within 90 days.

Read full analysis → Original ↗

branded residencesasiareal estatefour seasons

MACALLAN 1926 Residences & Real Estate Jun 7, 2:07 PM EDT

Aman Group

Yahoo News Singapore ↗

Aman residence at The Skywaters cleared $6,501 per square foot

The first Aman-branded residence at The Skywaters in Singapore sold at $6,501 per square foot, a record for the property and validation of the brand's residential expansion strategy across Asia.

ReadingHotel brands have discovered their true currency: not nightly rates, but permanent addresses.

WatchRosewood and Mandarin Oriental will announce Asia residential projects within six months.

Read full analysis → Original ↗

amanresidencessingaporeluxury real estate

LOUIS XIII CMO Appointments Jun 7, 2:07 PM EDT

ZALORA

Yahoo News Singapore ↗

ZALORA names Elias Pour CMO. Fashion e-commerce realigns

Fashion e-commerce platform ZALORA appointed Elias Pour as Chief Marketing Officer, overseeing a team of 150+ to lead marketing strategy across the Southeast Asian region.

ReadingE-commerce CMO appointments now signal defensive restructuring, not growth acceleration.

WatchZALORA's first campaign under Pour will reveal whether the strategy is margin recovery or customer retention.

Read full analysis → Original ↗

zaloracmoappointmentmarketing

PAPPY 23 Creative Direction Jun 7, 2:07 PM EDT

DDB Group Singapore

Marketing Interactive ↗

DDB Singapore ECD Thomas Yang departs after 16 years

Thomas Yang, Executive Creative Director and head of art at DDB Group Singapore, exited after 16 years and is joining Leo Singapore in a new role.

ReadingCreative seniority is no longer retained by institutional loyalty. It is retained by client wins, and only in the quarter they happen.

WatchWithin 60 days, DDB Singapore announces either a replacement hire from outside or a restructure that absorbs Yang's responsibilities into the planning layer.

Read full analysis → Original ↗

ddbsingaporecreativedeparture

JOHNNIE BLUE Global Tourism Policy Jun 7, 2:07 PM EDT

Korea Luxury Market

Korea JoongAng Daily ↗

Korea remains growth outlier as Chanel and Hermès defy global slowdown

South Korea has emerged as a rare growth market for luxury brands including Chanel, Louis Vuitton, and Hermès, defying broader global downturns in luxury spending and positioning the region as a primary target for brand expansion.

ReadingKorea's luxury performance is not a category trend. It is a geographic arbitrage. Brands will pour marketing spend into market development there while contracting in North America and Western Europe.

WatchFirst luxury brand to announce Korea-exclusive product SKUs within 120 days.

Read full analysis → Original ↗

korealuxurychanelhermes

WELL POUR Creative Direction Jun 7, 2:07 PM EDT

Valentino

Straits Times ↗

Valentino cancels June shows after Creative Director Pierpaolo Piccioli departs

Valentino announced the cancellation of its June fashion shows following the departure of longtime Creative Director Pierpaolo Piccioli, signaling internal restructuring at the Italian luxury house.

ReadingFashion house creative transitions without a named successor are now media events, not leadership changes. Silence is the statement.

WatchValentino's next move will come from board-level restructuring, not creative hiring. Look for M&A signals or PE involvement within 180 days.

Read full analysis → Original ↗

valentinocreative directorpicciolifashion