Japan recorded nearly 3.5 million inbound visitors in February, setting a new monthly record with 6.4% growth year-over-year, even as arrivals from mainland China plunged more than 60% in January.
ReadingOver-reliance on a single source market is now a liability, not a signal of success. Japan's operational structure is flexible enough to absorb a 60% hit and still post records. Most destinations are not.
WatchSummer booking patterns. If Korean and Taiwanese visitors sustain or grow through June, Japan's diversification is complete. If they flatten, the Chinese decline was cyclical, not structural.