India leads Asia-Pacific in branded residences with a ₹92,000 crore market, with Delhi-NCR topping project counts. The segment is expected to expand from 47 to 85 projects by 2028, with growth moving beyond metros to secondary destinations like Goa and Alibaug.
ReadingBranded residences are now a real estate category, not a hospitality sideline. The operators who move from Delhi to Goa first own the secondary market.
WatchAnnouncement of first major branded-residences launch in Goa or Alibaug. The pace tells you if the secondary-market expansion is capital-driven or demand-driven.